Who Am I?

girl sewing portrait
© Anaïs Bottinelli

I’ve always worked in direct contact with people, as a Public Relations Officer in a contemporary dance theater, in retail and while running my own bespoke tailoring studio. Understanding expectations quickly and paying attention to real needs has shaped the way I approach everything I build.

Running my tailoring studio shaped me deeply. Each piece moved through fittings, adjustments and refinements. Sometimes small changes made all the difference. I loved that process: the patience, the precision, the commitment to pushing the work further until it was exactly right. That same intensity still guides the way I design today.

My background in Art History and Art Criticism trained my eye for structure, composition and detail. Today, through the international CAWEB Master’s program in Web Communication, Accessibility and UX Design, I’m learning to apply that sensitivity to digital environments, combining analysis with hands-on experimentation.

I’m particularly drawn to cultural and cross-cultural contexts, especially in Southeast Asia. I’m studying Thai in a language school because I intend to work on digital and cultural projects in Thailand,a path I have been committed to for years.

Learning the language has sharpened my sense of nuance and context. It reinforces something I strongly believe: design is never universal.

I value the iterative process and a deep attention to detail. Just as in tailoring, I don’t stop at the first version. I design until it fits perfectly.